Oman Oil Marketing Company signs strategic partnership with One More Drive Group

by David Fleschen

Oman Oil Marketing Company has entered into a strategic partnership with the One More Drive Group, aiming to enhance engagement with the country’s automotive community through performance-focused initiatives and lifestyle-driven experiences.

The agreement was signed at the Oman Oil Airport Heights Service Station in Muscat and marks a unique collaboration between a national fuel provider and a local automotive group. The partnership is designed to connect with Oman’s growing network of driving enthusiasts, offering tailored programs, events, and digital outreach.

As part of the initiative, Oman Oil will provide members of the One More Drive community with access to its premium high-octane fuel, Ultimax 98, to support upcoming automotive activities. The product is currently the only 98-octane, unleaded fuel available in Oman and is formulated to deliver enhanced engine performance and protection.

“This agreement reflects our commitment to redefining the traditional role of fuel marketers by embracing innovation and prioritizing customer experience,” an Oman Oil spokesperson said. “We believe in creating partnerships that speak to the aspirations of youth and resonate with the automotive culture in Oman.”

The collaboration will roll out in phases, beginning with on-site activations, public events, and social media engagement designed to connect directly with One More Drive’s community of over 250 automotive enthusiasts across the Sultanate.

The partnership is part of Oman Oil’s broader vision to transform its service stations into multi-functional lifestyle hubs that go beyond traditional refueling. The company has also been investing in digital solutions and value-added services across its network of 116 service stations, aiming to deliver greater convenience and personalization for customers.

Through initiatives like this, Oman Oil continues to position itself at the intersection of mobility, lifestyle, and innovation, while reinforcing its focus on products that cater to performance-oriented drivers in the local market.

Source and Photo: OOMCO